How Bad Do You Want It?

Today I’m setting up book signings and library book talks, emailing press releases to the local newspaper as well as to the paper in the city of my birth. I’m doing it all. No agent. No nanny. Any marketing of my book is down to me.

Surely the current book publishing business bears little resemblance to what it was even a few decades ago. I mean, did Hemingway have to market his own work? And, no, I’m not comparing my first effort to Hemingway.

But all things change. The world changes. People change. Needs change. And from the arrival of Gutenberg’s amazing contraption, the publishing business has certainly done its share of changing.

Now days, it’s not enough to write a good tale. The author must school himself in the fine art of marketing, and that includes hacking his way through the social media morass, among other venues.

I’m not complaining, you understand. Just commenting.

In fact, my publisher, The Wild Rose Press, Inc., has been terrific to work with. Beginning with their swift and kind response to my query, moving on to giving me an amazing editor, and then putting my book online and making it available in paperback in record time. I’m grateful for the opportunity to have my words in print. Actual print. I didn’t have to learn yet another skill by having to figure out how to publish it as an ebook. No slam against those who do…I’m just not ready to add that tool to my burgeoning tool chest.

For the next few weeks, I’ll be talking about lessons learned through this process. Suffice it to say, the trip’s been enlightening.

Leave a Reply

Your email address will not be published. Required fields are marked *